FIYAH: more than material wealth
Precious use of a priceless planet
To make a material difference
Gold, silver, and gemstones come from the heart of Mother Earth.
When they are forged together in Fiyah jewellery, you can be sure
the custody of our planet is at the heart of the spirit in each piece.
Because the Earth is priceless, and so are you.
Pure and Sterling Silver
For hardness and durability, sterling silver is the more practical choice
than softer pure silver, and we hallmark it as FIYAH 925. We additionally
plate our silver pieces with rhodium to prevent oxidation and maintain the precious lustre.
Rhodium is a rare Earth element from the same family as platinum, and is one hundred times more expensive than silver. Rhodium is also prized because it's highly reflective and hypoallergenic. The Fiyah sterling silver and rhodium-plated collections are made to last a lifetime. And beyond.
We cast jewellery in both 9ct and 18ct solid yellow gold pieces which are hallmarked in the UK by the Goldsmiths' Company Assay Office in London. We also plate sterling silver with yellow gold so all budgets can wear this stunning colour. Yellow gold never loses its hypnotic lustre and ancient gold artefacts dating back thousands of years looks like they were forged yesterday. Fiyah yellow gold is the jewellery of eternity.
Our 9ct and 18ct solid white gold jewellery is similarly hallmarked in the UK by the Goldsmiths' Company Assay Office in London. We also plate sterling silver with harder-wearing white gold so all budgets can enjoy the beauty of this alloy made from gold, palladium, and silver, which we coat in enduring rhodium.
Rose gold is so durable it doesn’t need protective plating. Its unique patina and colour intensifies with age, while the red and pink hue appeals to all genders and compliment all skin tones, when the calming nature of rose gold suggests a blush, compassion, and warmth. Its vintage and retro appeal, from 19th century Russia and famed Faberge Eggs, make it the metal of choice for both brides and grooms when it makes stunning contrast in crystals and diamonds.
Natural gemstones and crystal
Within our unique collections, such as our Zodiac rings, we inset the silver bands with natural precious and semi-precious gemstones and crystals including sapphire, garnet, topaz, ruby, opal, amethyst, and aquamarine.
Others are inset with stunning clear quartz, rose quarts, amber, turquoise, and hematite - gems with age-old spiritual significance. Each colour has a powerful astrological meaning and each stone a story to tell from when it was made in the Earth’s crust the dawn of time. Select pieces are inset with natural brilliant diamonds.
Modern flawless crystals
Cubic zirconia are semi-precious gemstones which are virtually indistinguishable from diamonds, scattering rainbow light in all directions
from these multi-faceted stones of near-perfect clarity. When arranged
in rows and clusters, they are simply stunning jewellery insets created
from sustainable naturally occurring minerals.
For the flash of pure and perfect colour, we adorn our Feather Birthstone rings and Success and Honour Birthstone ranges with flawless Swarovski crystals to capture the celestial significance of each hue and shade. Swarovski crystals are an affordable means of pairing gold and silver settings with a brilliant prism of crystal colours from non-depleting mineral sources.